WISER INSIGHTS

Client stories, industry news, latest trends and company culture- Wiser Insights is our blog where we cover it all.

March 30, 2017
Wiser Strategies Public Relations Team

Looking for a Public Relations Firm in Kentucky?

Would you like to be more successful in reaching your goals? Are you wondering if public relations might help? Maybe public awareness of and confidence in […]
March 7, 2017

The Importance of Video Marketing

People have become increasingly attracted to Instagram in recent years, particularly millennials. It’s quick because it primarily uses photos and has less text than Facebook or […]
February 13, 2017
Wiser Strategies Social Media Management Team

Social Media Guide For Small Businesses

One of the biggest concerns we hear from small businesses about social media is that they want to be on every platform and reach everyone. Although […]
November 15, 2016
Media Training - Wiser Strategies

Media Training Seminar – Fresh Perspectives

  Journalist and Lexington public relations firm collaborate on media training Journalists have the need to find and tell interesting stories. That’s just the type of […]
October 18, 2016

How Do You Rebrand a Non-Profit That Has a Wide Range of Services?

In March 2014, Community Ventures reached out to Wiser Strategies to help update their brand. They had previously worked with other firms, but felt they were […]
October 5, 2016
park walkway in fall

The Darker Side of Autumn

I hate crickets! I’m a nature lover, and there are few of God’s creatures that I don’t like. Maybe I should say, to clarify, there are […]
September 14, 2016

Football, Fans, and Freebies

It’s football season, and I could not be more excited. There is something about fall and football that just go together, like cookies and milk. Recently […]
September 11, 2016

Disbelief, shock and prayers

I was hard at work on September 11, 2001 and had no knowledge of the terror attack until calling Tom Preston. “I can’t talk,” he nearly […]
July 25, 2016

The beach, bathing suits and branding

The term branding probably had not been coined yet, but my older sister gave me some great advice on the topic when I was in high […]
June 22, 2016

Summer Break? What’s that?

It’s summer in Kentucky, and it seems temperatures are not the only thing heating up this season. Wiser Strategies has been busy working for clients and […]
May 29, 2016

More than a race

My fondest NASCAR memory is of a race I never saw, a trip I never made, and a life that I helped enhance. Sixteen years ago, […]
May 13, 2016

The Golden Age of B.S.?

I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]