WISER INSIGHTS

Client stories, industry news, latest trends and company culture- Wiser Insights is our blog where we cover it all.

December 4, 2017
smartphone screenshot

Social Media After National Crises

Recently, our country has faced several national crises in a variety of forms. Since we live in the age of technology and social media, we respond […]
September 29, 2017
different coffee flavors

Coffee Keeps Wiser Strategies Running

At Wiser Strategies, our staff always stays busy whether that be with branding a new company, running a social media account or designing a PR campaign. […]
June 15, 2017

Out and About in Lexington

The past couple of months at Wiser Strategies we have been very busy with video work, creating new collateral materials, enhancing digital marketing, as well as […]
June 8, 2017

A Thank You

  Nancy talked to my event planning class at UK in the fall and she nailed it. I took notes from her presentation because I could […]
May 19, 2017

Serving Lexington through PR

What comes to mind when you hear the term “Public Relations?” Untying myself from seeing it firsthand here at Wiser Strategies, I think of Public Relations […]
May 8, 2017

Social Media Strategy: A Look at Digital Marketing

Not on social media? Overwhelmed by social media? Or on social media, but not using it to its fullest potential? We can help. A successful social […]
March 30, 2017
Wiser Strategies Public Relations Team

Looking for a Public Relations Firm in Kentucky?

Would you like to be more successful in reaching your goals? Are you wondering if public relations might help? Maybe public awareness of and confidence in […]
March 7, 2017

The Importance of Video Marketing

People have become increasingly attracted to Instagram in recent years, particularly millennials. It’s quick because it primarily uses photos and has less text than Facebook or […]
February 13, 2017
Wiser Strategies Social Media Management Team

Social Media Guide For Small Businesses

One of the biggest concerns we hear from small businesses about social media is that they want to be on every platform and reach everyone. Although […]
November 15, 2016
Media Training - Wiser Strategies

Media Training Seminar – Fresh Perspectives

  Journalist and Lexington public relations firm collaborate on media training Journalists have the need to find and tell interesting stories. That’s just the type of […]
October 18, 2016

How Do You Rebrand a Non-Profit That Has a Wide Range of Services?

In March 2014, Community Ventures reached out to Wiser Strategies to help update their brand. They had previously worked with other firms, but felt they were […]
October 5, 2016
park walkway in fall

The Darker Side of Autumn

I hate crickets! I’m a nature lover, and there are few of God’s creatures that I don’t like. Maybe I should say, to clarify, there are […]