WISER INSIGHTS
Client stories, industry news, latest trends and company culture- Wiser Insights is our blog where we cover it all.
November 7, 2018
The following is a transcription of Nancy Wiser’s interview with Allen Lytle. Thanks to WUKY for the interview and permission to post the transcription and […]
October 29, 2018
My heart was pounding and my mouth was dry. I could hardly believe the words I was uttering as I called my friend that first day […]
October 25, 2018
It takes 90 seconds for someone to decide if they like a brand or not according to the Decision Management Study. That’s right, just a minute […]
October 8, 2018
Since starting at Wiser Strategies in January 2016, I have learned many lessons, earned new skills, and grown as a professional. However, the most rewarding aspect […]
August 23, 2018
Like millions of homes across the country, I use Amazon’s Alexa for several tasks in my apartment. Alexa turns my lights on when I walk in […]
April 11, 2018
A focus group is a form of research that collects qualitative data like thoughts, feelings, motivations and experiences. It is a helpful tool when conducting market research […]
December 4, 2017
Recently, our country has faced several national crises in a variety of forms. Since we live in the age of technology and social media, we respond […]
September 29, 2017
At Wiser Strategies, our staff always stays busy whether that be with branding a new company, running a social media account or designing a PR campaign. […]
June 15, 2017
The past couple of months at Wiser Strategies we have been very busy with video work, creating new collateral materials, enhancing digital marketing, as well as […]
June 8, 2017
Nancy talked to my event planning class at UK in the fall and she nailed it. I took notes from her presentation because I could tell […]
May 19, 2017
What comes to mind when you hear the term “Public Relations?” Untying myself from seeing it firsthand here at Wiser Strategies, I think of Public Relations […]
May 8, 2017
Not on social media? Overwhelmed by social media? Or on social media, but not using it to its fullest potential? We can help. A successful social […]