WISER INSIGHTS
Client stories, industry news, latest trends and company culture- Wiser Insights is our blog where we cover it all.
August 23, 2018
Like millions of homes across the country, I use Amazon’s Alexa for several tasks in my apartment. Alexa turns my lights on when I walk in […]
April 11, 2018
A focus group is a form of research that collects qualitative data like thoughts, feelings, motivations and experiences. It is a helpful tool when conducting market research […]
December 4, 2017
Recently, our country has faced several national crises in a variety of forms. Since we live in the age of technology and social media, we respond […]
September 29, 2017
At Wiser Strategies, our staff always stays busy whether that be with branding a new company, running a social media account or designing a PR campaign. […]
June 15, 2017
The past couple of months at Wiser Strategies have been very busy with video work, creating new collateral materials, enhancing digital marketing, as well as assisting […]
June 8, 2017
Nancy talked to my event planning class at UK in the fall and she nailed it. I took notes from her presentation because I could […]
May 19, 2017
What comes to mind when you hear the term “Public Relations?” Untying myself from seeing it firsthand here at Wiser Strategies, I think of Public Relations […]
May 8, 2017
Not on social media? Overwhelmed by social media? Or on social media, but not using it to its fullest potential? We can help. A successful social […]
March 30, 2017
Would you like to be more successful in reaching your goals? Are you wondering if public relations might help? Maybe public awareness of and confidence in […]
March 7, 2017
People have become increasingly attracted to Instagram in recent years, particularly millennials. It’s quick because it primarily uses photos and has less text than Facebook or […]
February 13, 2017
One of the biggest concerns we hear from small businesses about social media is that they want to be on every platform and reach everyone. Although […]
November 15, 2016
Journalist and Lexington Public Relations Firm Collaborate on Media Training Journalists have the need to find and tell interesting stories. That’s just the type of […]