If it has something to do with communication, we probably do it or have an association with someone who does. Within this industry, terminology can vary from region to region and even company to company, which can make it confusing. Marketing vs. public relations or interactive vs. online, and media buy vs. media relations. So, we don’t get hung up on jargon.
Instead, we use an integrated approach to communication, which simply means looking at the big picture and incorporating all the strategies and tools needed to reach a client’s goals, regardless of what they may be called. Many of our clients have a Kentucky connection, since that’s where we’re located. But technology has removed such arbitrary borders as states, so location is not a significant factor.
We recognize the commitment to supplier diversity corporations and government agencies embrace today, and we can add diversity to your supply chain.
Wiser Strategies is certified as a women’s business enterprise through the Women’s Business Enterprise National Council (WBENC), the nation’s largest third party certifier of businesses owned and operated by women in the US.
Services at a Glance
Most of our efforts are part of a larger program, but clients often want to make sure the agency or firm they select has the capabilities they are looking for. So here is a breakdown that shows the detail of the work we do. If we’ve failed to include something that you’re looking for, please ask us about it.
- Brochures
- Logos/identity packages
- Advertising
- Websites
- Pocket folders
- Invitations
- Direct mail
- Copy development
- Advocacy campaigns
- Marketing plans
- Business plans
- Crisis communication plans
- Social Media
- Video and Photography
- Website development and optimization
- Sound Design
- Customer satisfaction research
- Customer service training
- CR management
- Customer communications
- Concept development
- Ad production
- Advertising buys/plans
- Branding
- Direct mail
- Direct marketing
- Spokesperson training
- News releases
- Story pitches
- Targeted media contact lists
- Media kits
- Media tours and events
- Crisis communications
- Corporate event planning
- Conference promotion
- Product launches
- Event communications
- Multi-media presentations
- Focus groups
- Telephone surveys
- Intercept interviews
- Customer satisfaction
- Employee satisfaction
- Market research
- Employee satisfaction research
- Communication materials
- Events
- Training seminars
- Crisis plans
- Crisis response
- Media spokesperson training
- Editorial board meetings
- Op-ed pieces
- Issue management
- Strategy development
- Communication plans
- Opinion research
- Editorial board meetings
- Communication materials