Media

November 24, 2020

Covid-19’s Impact on the Film Industry

Theaters have been shuttered since mid-March, and in the months since the curtain came down, thousands of theater staffers have been furloughed or laid off, rent […]
March 12, 2020
team building exercise

New Podcast: What are focus groups & how are they used?

Focus groups are an increasingly popular research tool being used across many industries. Have you ever thought about using them for your business or organization? They […]
November 21, 2019
Yellow cup

Communication & Conduct in Business-Social Environments

“You did NOT just do that!” Have you ever been in a situation that found you either a) uttering that phrase silently to yourself or b) […]
September 24, 2019
drawing

Accessibility in Web Design

Web design in 2019 is amazing. Admittedly, I’m known to geek out about this more than most. But, with something as important to our current society […]
May 16, 2019
business insider magazine stock photo

Want to Increase News Traction? Follow These Media Tips

A news release – with timely information, all the names of those mentioned in it spelled correctly and a contact phone number or email address for […]
March 14, 2019
giant team meeting stock photo

Hold the Presses: “My Employer” is the Most Trusted Institution

May 8, 2017

Social Media Strategy: A Look at Digital Marketing

Not on social media? Overwhelmed by social media? Or on social media, but not using it to its fullest potential? We can help. A successful social […]
March 30, 2017
Wiser Strategies Public Relations Team

Looking for a Public Relations Firm in Kentucky?

Would you like to be more successful in reaching your goals? Are you wondering if public relations might help? Maybe public awareness of and confidence in […]
November 15, 2016
Media Training - Wiser Strategies

Media Training Seminar – Fresh Perspectives

  Journalist and Lexington public relations firm collaborate on media training Journalists have the need to find and tell interesting stories. That’s just the type of […]
June 22, 2016

Summer Break? What’s that?

It’s summer in Kentucky, and it seems temperatures are not the only thing heating up this season. Wiser Strategies has been busy working for clients and […]
May 13, 2016

The Golden Age of B.S.?

I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]
April 7, 2016
whiteboarding

Short, engaging and consistent

What do you get when you assemble a writer, an editor and a digital manager to talk about writing well in the emoji era? A lot […]