Marketing

November 16, 2022

Graphic Design & Typography

Written by: Fenia Antimisiaris, UK Graphic Design Student, Fall 2022 Intern   Graphic design is the art of combining design and text in order to communicate […]
October 31, 2022

4 Communication Tips for Fundraisers

1.Donors don’t give because your problem is big; they give because your problem is solvable. Spend less time illustrating the scale, complexity, and direness of your […]
August 17, 2022

Advertising on Streaming Platforms

What is your favorite way to watch a show or movie? Is it through cable, YouTube TV, Netflix, Hulu, HBO, Amazon Prime Video, Disney+, or at […]
July 20, 2022

Marketing Tactics for Different Generations

Connection. It is one of the main things marketing professionals are looking for when putting a new brand or business out there. In order to form […]
April 27, 2022

Are Podcasts the New Billboard?

If you are anything like me, you listen to podcasts day in and day out. I have three podcasts that I listen to every week, without […]
March 2, 2022

Should I Still Be Using Email Marketing for my Business?

One word: Yes! There are so many ways to reach an audience today. Social media platforms, television, radio, traditional print advertising, and more. However, some of […]
December 16, 2021

Brand Purpose is the New Jingle

People do not want to hear a catchy song, they want to know what you stand for. What is the first thing that comes to mind […]
June 30, 2020
Influencer Marketing for B2B

How influencers fit into the B2B Space

What Influence Means Today: How Influencers Fit into the B2B Space Influencer marketing has exploded over the last three years. More and more brands are teaming […]
June 15, 2020

7 Zoom Tips for Quick and Easy Start-up

  We hope you learn something new from this “How To” video on a quick and easy start-up using Zoom! Zoom is for anyone looking to […]
November 21, 2019
Yellow cup

Communication & Conduct in Business-Social Environments

“You did NOT just do that!” Have you ever been in a situation that found you either a) uttering that phrase silently to yourself or b) […]
November 12, 2019
smartphone screenshot

Social Media for your Business

Did you attend the Commerce Lexington @3:30 presentation on social media for your business? As promised, the slides shared are linked below! WS Social Media Presentation […]
September 24, 2019
drawing

Accessibility in Web Design

Web design in 2019 is amazing. Admittedly, I’m known to geek out about this more than most. But, with something as important to our current society […]