Corporate Communication

March 16, 2022

Our Areas of Expertise

Being a professional communicator is all about knowing the facts and interpreting them well. At Wiser Strategies, we pride ourselves in being experts in the topics […]
May 3, 2021

Communicating your COVID-19 business information: Messaging cohesion across tactics

There’s a lot about communications that feels complex: strategy, timing, getting media attention, using the right words. But here’s one thing that’s simple: being consistent.  When […]
April 26, 2021

Audiences to consider for your COVID-19 communications: Coming back to the office

With vaccines becoming more widely available and infection rates dropping, many businesses that have had employees working from home may find themselves thinking through the logistics […]
April 19, 2021

Why are we still talking about COVID-19?

It’s been a year, and we are all sick of hearing about COVID-19. Truthfully, we’ve been sick of it. Last summer, those of us working in […]
November 21, 2019
Yellow cup

Communication & Conduct in Business-Social Environments

“You did NOT just do that!” Have you ever been in a situation that found you either a) uttering that phrase silently to yourself or b) […]
March 14, 2019
giant team meeting stock photo

Hold the Presses: “My Employer” is the Most Trusted Institution

November 7, 2018

Nancy Wiser Talks Managing Through a Crisis on WUKY Radio

  The following is a transcription of Nancy Wiser’s interview with Allen Lytle. Thanks to WUKY for the interview and permission to post the transcription and […]
March 30, 2017
Wiser Strategies Public Relations Team

Looking for a Public Relations Firm in Kentucky?

Would you like to be more successful in reaching your goals? Are you wondering if public relations might help? Maybe public awareness of and confidence in […]
October 18, 2016

How Do You Rebrand a Non-Profit That Has a Wide Range of Services?

In March 2014, Community Ventures reached out to Wiser Strategies to help update their brand. They had previously worked with other firms but felt they were […]
September 14, 2016

Football, Fans, and Freebies

It’s football season, and I could not be more excited. There is something about fall and football that just go together, like cookies and milk. Recently […]
July 25, 2016

The beach, bathing suits and branding

The term branding probably had not been coined yet, but my older sister gave me some great advice on the topic when I was in high […]
May 13, 2016

The Golden Age of B.S.?

I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]