September 11, 2016
I was hard at work on September 11, 2001 and had no knowledge of the terror attack until calling Tom Preston. “I can’t talk,” he nearly […]
July 25, 2016
The term branding probably had not been coined yet, but my older sister gave me some great advice on the topic when I was in high […]
June 22, 2016
It’s summer in Kentucky, and it seems temperatures are not the only thing heating up this season. Wiser Strategies has been busy working for clients and […]
May 29, 2016
My fondest NASCAR memory is of a race I never saw, a trip I never made, and a life that I helped enhance. Sixteen years ago, […]
May 13, 2016
I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]
April 7, 2016
What do you get when you assemble a writer, an editor and a digital manager to talk about writing well in the emoji era? A lot […]
March 15, 2016
I am probably like many people when I turn on the television; I find it hard not to get sucked into the news. It seems like […]
February 25, 2016
It was the quietest of times, it was the nosiest of times. It was a personal welcome, it was a cattle call. It was a subtle […]
February 2, 2016
As a recent graduate of a communication master’s program and someone who has worked in the field, I cannot tell you how many times I have […]
September 24, 2015
I’m sorry to point this out, but the latest bad speech habit is the simple word, “so.” Now that I’ve mentioned it, you will notice how […]
September 1, 2015
My close friend Joan came for a visit a couple of weeks ago. We’ve been getting together once or twice a year since we graduated from […]
July 10, 2015
Media Relations: What is it & Why is it important? By Michelle Luz, Guest Blogger Over the past 5 years, I have lived and worked in […]