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May 11, 2021
Have you thought about why people use Pinterest? Most people go on Pinterest to search the latest fashion trends, to plan a dream vacation, or even […]
May 3, 2021
There’s a lot about communications that feels complex: strategy, timing, getting media attention, using the right words. But here’s one thing that’s simple: being consistent. When […]
April 26, 2021
With vaccines becoming more widely available and infection rates dropping, many businesses that have had employees working from home may find themselves thinking through the logistics […]
February 25, 2021
The Case for Businesses on TikTok Should your brand be on TikTok? The answer is probably yes. TikTok is the fastest-growing app in social media. A […]
November 24, 2020
Theaters have been shuttered since mid-March, and in the months since the curtain came down, thousands of theater staffers have been furloughed or laid off, rent […]
June 30, 2020
What Influence Means Today: How Influencers Fit into the B2B Space Influencer marketing has exploded over the last three years. More and more brands are teaming […]
June 15, 2020
We hope you learn something new from this “How To” video on a quick and easy start-up using Zoom! Zoom is for anyone looking to […]
November 7, 2018
The following is a transcription of Nancy Wiser’s interview with Allen Lytle. Thanks to WUKY for the interview and permission to post the transcription and […]
October 25, 2018
It takes 90 seconds for someone to decide if they like a brand or not according to the Decision Management Study. That’s right, just a minute […]
May 19, 2017
What comes to mind when you hear the term “Public Relations?” Untying myself from seeing it firsthand here at Wiser Strategies, I think of Public Relations […]
September 11, 2016
I was hard at work on September 11, 2001 and had no knowledge of the terror attack until calling Tom Preston. “I can’t talk,” he nearly […]