June 30, 2020
What Influence Means Today: How Influencers Fit into the B2B Space Influencer marketing has exploded over the last three years. More and more brands are teaming […]
March 12, 2020
Focus groups are an increasingly popular research tool being used across many industries. Have you ever thought about using them for your business or organization? They […]
November 21, 2019
“You did NOT just do that!” Have you ever been in a situation that found you either a) uttering that phrase silently to yourself or b) […]
November 12, 2019
Did you attend the Commerce Lexington @3:30 presentation on social media for your business? As promised, the slides shared are linked below! WS Social Media Presentation […]
May 16, 2019
A news release – with timely information, all the names of those mentioned in it spelled correctly and a contact phone number or email address for […]
December 4, 2017
Recently, our country has faced several national crises in a variety of forms. Since we live in the age of technology and social media, we respond […]
May 8, 2017
Not on social media? Overwhelmed by social media? Or on social media, but not using it to its fullest potential? We can help. A successful social […]
February 13, 2017
One of the biggest concerns we hear from small businesses about social media is that they want to be on every platform and reach everyone. Although […]
June 22, 2016
It’s summer in Kentucky, and it seems temperatures are not the only thing heating up this season. Wiser Strategies has been busy working for clients and […]
May 13, 2016
I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]
April 7, 2016
What do you get when you assemble a writer, an editor and a digital manager to talk about writing well in the emoji era? A lot […]
February 2, 2016
As a recent graduate of a communication master’s program and someone who has worked in the field, I cannot tell you how many times I have […]