July 25, 2016
The term branding probably had not been coined yet, but my older sister gave me some great advice on the topic when I was in high […]
June 22, 2016
It’s summer in Kentucky, and it seems temperatures are not the only thing heating up this season. Wiser Strategies has been busy working for clients and […]
May 13, 2016
I joined 150 other public relations and marketing firm owners from across the country for the Counselors Academy Spring Conference earlier this month. Among other excellent […]
April 7, 2016
What do you get when you assemble a writer, an editor and a digital manager to talk about writing well in the emoji era? A lot […]
March 15, 2016
I am probably like many people when I turn on the television; I find it hard not to get sucked into the news. It seems like […]
February 25, 2016
It was the quietest of times, it was the nosiest of times. It was a personal welcome, it was a cattle call. It was a subtle […]
September 24, 2015
I’m sorry to point this out, but the latest bad speech habit is the simple word, “so.” Now that I’ve mentioned it, you will notice how […]
September 1, 2015
My close friend Joan came for a visit a couple of weeks ago. We’ve been getting together once or twice a year since we graduated from […]
July 10, 2015
Media Relations: What is it & Why is it important? By Michelle Luz, Guest Blogger Over the past 5 years, I have lived and worked in […]
June 23, 2015
How would you like to be remembered? Perhaps for sharing a bit of wisdom that opened a young professional’s eyes? That’s how I remember John Carroll, […]
January 30, 2015
by Nick and Trish Graphic design is living, breathing, and ever-changing Like fashion, we see new graphic design trends emerge year after year. Like a classic […]
November 24, 2014
Black Friday isn’t just for major retailers, big box stores, or Macy’s. Any local or small business can take advantage of the shopping-day spirit, they just […]