CASE STUDY
![Lexington Public Library Logo Lexington Public Library Logo](https://wiserstrategies.com/wp-content/uploads/2019/04/Lexington-Public-Library-Logo.png)
![Lexington Public Library Lexington Public Library](https://wiserstrategies.com/wp-content/uploads/2019/04/Lexington-Public-Library-2.jpg)
GOAL
To break through decades of library stereotypes to demonstrate that the Lexington Public Library is a place for fun, laughter, learning and engagement rather than a place where people are shushed.
CREATIVE CONCEPT
Create an annual report using a multi-media format that features colorful images and fonts, audio and videos. The content is informative yet has a friendly tone and headlines that grab attention.
![Lexington Public Library Lexington Public Library](https://wiserstrategies.com/wp-content/uploads/2019/04/Lexington-Public-Library-3.jpg)
![Lexington Public Library Lexington Public Library](https://wiserstrategies.com/wp-content/uploads/2019/04/Lexington-Public-Library-1.jpg)