Justin Frank
Content Management Specialist

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Justin officially joined the Wiser Strategies team as a full-time employee in January ’24, transitioning seamlessly from his prior role as a part-time team member. His journey culminated in December when he graduated from The University of Kentucky with a degree in Strategic Communication, an emphasis Public Relations, and a minor in Communication.

Justin brings experience in advertisement creation as well as laying out social media plans. He’s passionate about using creative communication strategies, such as designing eye-catching graphics for ads and social media. This highlights his enthusiasm for making communication both creative and impactful.

Justin’s skills, coupled with his strong work ethic, have driven him to set ambitious goals in the field of PR and advertising. He envisions himself as a driving force behind local companies, using their unique narratives to captivate audiences and leave a lasting mark in the industry.

In your opinion, what makes a great brand?

In my opinion, great brands are built on a strong foundation of authenticity and differentiation. A great brand cultivates loyalty and advocacy by delivering exceptional experiences and building trust with its customers.

What are you most proud of?

I am most proud of my ability to adapt to change and think critically. Today, not everything goes to plan, and these skills help me overcome obstacles.

What do you admire most in other people?

I admire people who are proactive and people who work hard to be better than they were the day before.

When you’re not working, what do you do for fun?

I enjoy an active lifestyle. When I am not working, you can find me at my local gym, hanging out with my friends, or playing soccer. I also have a passion for cooking and enjoy trying out new recipes that I find online.